Grafobal awarded in Brazil
The highest award for packaging worldwide, the WorldStar, has been won in the latest global competition by GRAFOBAL, joint stock company, Skalica for the product: LYRA gift packaging - Chocolate bookcase. The prestigious product developed and produced by GRAFOBAL has been ranked as one of the world's best by an independent international jury at the 99th World Packaging Forum in Rio de Janeiro, Brazil.
After more than 110 years of continuous production Grafobal was not only nominated in the WorldStarAwards 2018 competition under the increasingly demanding conditions, but also received this stellar designation for packaging - again as the only supplier from Slovakia. The higher level of difficulty of the WorldStarAwards 2018 competition has also been confirmed by the growth of its participants, with 318 (in the previous year 193) nominated packaging projects from 38 (formerly 23) countries participating in this latest edition.
The award-winning LYRA gift packaging - the Chocolate bookcase as group packaging for six pieces of chocolate, clearly declares the main benefits of the product through finely gilded pictograms. The gold foil on the natural material of the packaging is harmonious and unambiguously ranks the packaged product in the premium segment. The natural brown "look" and the corresponding pictograms are a connecting element of the group packaging and consumer chocolate packaging. The individual types of chocolate are also distinguished by a characteristic graphic motif. The construction of the chocolate packaging is similar to its coloring, simple to minimalist. The group packaging with a locking belt ensures and perfectly presents the packaged chocolates. The use of natural material and minimalist graphics corresponds to the character of exceptional, handmade chocolate from cocoa mass and pure sugar without the use of chemical additives.
The unique packaging that won Grafobal its WorldStar award was produced for an equally outstanding Slovak product: LyraChocholate chocolate, made from its own recipe, especially from cocoa imported from Colombia and Ecuador.
